electroniczoqa.blogg.se - Digital marketing pinterest

So, make sure that the images you post are optimised for mobile – anything taller than 1560px is going to end up getting cut off Using text

In fact, 80% of users are browsing it via their phone. Lifestyle images generate a third higher click through and 170% higher check out rates Mobile-optimisation For example, straightforward product images don’t fare that well but incorporate the products into a lifestyle image and it will do much better. Work with a 45-day window if you’re focusing on a specific event or launch – start posting 45 days before the date in question if you want to ensure that you get as much attention as possible Imagery Once a day should be the minimum, especially during peak times Work ahead

The ability to schedule Pins through a platform like Hootsuite.

A wide range of options when it comes to the content you create, from video posts, to Pincode features.

A versatile profile – you can choose to use it to display only your latest Pins or to focus on those from a specific board.

The opportunity to create Pinterest Ads to reach a wider audience and generate more interest.

Analytics insight into the performance of both your organic and promoted Pins.

The site also has a number of functions that can help to support better marketing, including: So, it’s thriving, but what does Pinterest really offer in marketing terms? What can you do with Pinterest for marketing?Įspecially if your business benefits from the use of images (which is most companies today), Pinterest has a lot of potential appeal. The site has seen a 75% increase in Pins in less than two years and a rise in the numbers of both men and women who are using the site. However, 250 million people use Pinterest every month and between 20, this very visual platform added more users than Facebook and Twitter combined. Pinterest may not be the first social media platform that you think of when it comes to marketing.